Pop Mart Doncaster

The concept draws inspiration from Melbourne’s iconic public trams. In response, the store’s primary palette adopts green and yellow as a direct reference, while the retail-zone pendant lights are custom designed in a tram-inspired form as a subtle tribute to the city.

The shopfront is conceived as a large infinity-mirror lightbox, providing a strong visual identity while maintaining durability in a high-traffic retail environment. To ensure the detail could be reliably delivered, s2dio-X independently tested the infinity-mirror construction method prior to documenting it in the construction drawings. We then worked closely with the appointed builder to review the buildability, develop a larger-scale mock-up, and confirm the visual effect before on-site fabrication and installation.

Design Credit to Pop Mart’s HQ designer